Qualitative Insights The research indicates that those Insights functions measuring the impact they are having on the business, are reaping significant benefits from doing All rights reserved. A Key Benefit of so. Insights ROI Measurement: Being “in the room” when important decisions are esearch Business Network. More Influence being made and being asked to input into those The Global R decisions are clear signs that the function is perceived as a strategic partner in their organizations. eport The Boston Consulting Group, Inc. and 5 BCG GRBN - ROI of Insight 2017 Study RCopyright © 2017 by