Tips for Online Surveys Tips for Online Surveys 33 35 Money isn’t enough… …and charitable donations It’s not a simple exchange of time for money; you will get can increase motivation more valuable information from your participants if they are A small charitable donation on top of a personal incentive engaged in what they are doing and really feel that their can increase engagement. input is appreciated. For example, let participants know their feedback will make People’s motivations to participate vary, from wanting to a difference. Always test your surveys and ask yourself if you shape products and services to just in it for the incentive. would want to take part. There is evidence the feel-good factor of a charitable donation increases the likelihood of a participant sticking with a survey and/or returning for the next invite. That said, a donation-only model may have the opposite effect and/or bias the data. We only recommend a donation A SURVEY WITH THE HIGHEST in addition to a personal incentive, not instead of. INCENTIVE DOESN’T GET HIGHER SATISFACTION SCORES. ȃI think it is awesome that you are helping feeding hungry children! It makes me want to Source: MESH Experience metrics data complete more surveys on this page.Ȅ - Quote from a Research For Good survey-taker Source: Mesh Experience Source: Research For Good © 2017 GRBN Participant Engagement Handbook | 94 © 2017 GRBN Participant Engagement Handbook | 95