Tips for Qualitative Research Tips for Qualitative Research While repeat participants are engaged, one goal for the team Overall, we hope to provide clients and agencies the chance was to recommend practices to engage all participants, not to look in the mirror and acknowledge our practices that feed just repeat ones (this includes those who sign up for panels this engagement problem. The tips communicate how to and are then not called/invited to studies). It is clear improve engagement given these overall takeaways on the retention and engagement initiatives should start at the state of the industry. moment a potential participant joins a panel. To that end, we have built a set of recommendations to both clients and agencies to improve systemic practices across the industry to keep the most valuable asset to the industry, our participants engaged. Kerry Hecht Labsuirs Katrina Noelle FOUR KEY THEMES FROM THE RESEARCH 1. ORGANIZATION AND TRANSPARENCY MATTERS TO THE PARTICIPANT; THEY FEEL WHEN IT’S LACKING. 2. SETTING EXPECTATIONS ARE CRUCIAL (AND LIVING UP TO THEM!). 3. RESPECT IS KEY; RESPECT PARTICIPANTS’ ROLE IN Nikki Lavoie THE PROCESS, THE WORTH OF THEIR TIME, ETC. 4. PARTICIPANTS ARE SAVVY TO THE RULES OF OUR GAME, ESPECIALLY EXPERIENCED ONES, SO MANY OF OUR TIPS REFLECT ADVICE TO (1) REDUCE ISSUES, AND (2) MANAGE EXPECTATIONS. © 2017 GRBN Participant Engagement Handbook | 184 © 2017 GRBN Participant Engagement Handbook | 185