There is concern in the UK over the protection of personal data by market research companies. UK Concern that Market Research Securely Protects Personal Data Bottom 2 Box Top 2 Box Concerned: 13% Concerned: 50% 3% 8% 11% 23% 29% 27% 5 - Completely concerned 4 3 2 1 - Not at all concerned Don't know GRBN Global Trust Survey 2020 - UK Report © 2020 GRBN 60