A majority of people are at least somewhat familiar with the way their personal data is collected and used, but a significant minority are not familiar with this matter. Familiarity is relatively low amongst females and older people. Familiarity with Personal Data Collection and Use Not Very/Not At All Very/Somewhat Familiar: 34% Familiar: 63% 6% 3% 15% 28% 48% Very familiar Somewhat familiar Not very familiar Not at all familiar Don't Know GRBN Global Trust Survey 2020 - Global Report © 2020 GRBN 47