ThoughT the GReAt InCentIVe eXPeRIenCe leadershIp redempTIon These days, it’s not hard to send or even automate incentives that all partic- ipants will enjoy. Gift cards provide both ease and choice—making it clear why gift cards are the number-one requested gift in the United States, 12-years running (NRF). Give Choice Are you unsure what your employee or customer wants? Gift cards let them decide. Build a catalog or use a choice product, like the Reward Link, to empower your employees or customers to choose the reward that best suits their needs. They can even split their e-gift card total across multiple rewards from our catalog, ensuring even the most indecisive person will be able to find something they like. Give Ease Sent immediately, delivered via email or in app, accessed on a computer or mobile device, and easily spent online or in store — e-gift cards meet your recipient where they want to spend, when they want to spend. ENGAGE 2.0 - 30 TIPS TO IMPROVE THE RESEARCH PARTICIPANT USER EXPERIENCE – A GRBN Handbook © 2020 GRBN 18