Tips for Qualitative Research Tips for Qualitative Research 81 ƈSellƉ the engaging ȃTurned out that focus groups give me a chance to components of participation think creatively and voice my opinions and feel like an insider (kind of).Ȅ While money is a big motivating factor, we do very little to ȃI like being on a team - fun to work together to promote the environment or the opportunities for accomplish something.Ȅ activity/collaboration as a result of participating in a study. Often screener language and invitation language is very dry, - Participant Experience Online Qualitative Community, if not almost non-existent. That needs to change. We can't Jessica Broome & Kerry Hecht, May 2016 expect to attract great people to participate in MR if we aren't promoting the benefits to them and making sure their ȃInform potential participants of the fun and ease of the experience is excellent. Highlight some of the Ȋfunȋ aspects proc ess, the comfortable and welcoming settings, and of the research people can expect. the incentives…Along the lines of: ȂWould you like to Caveat: Please note the more we promote things like help the client improve their customer service by sharing collaboration, the more we might risk isolating people who your experiences and opinions, debating with other aren’t extroverts. This is worth keeping in mind and/or customers, and creating new ideas? Be our VIP for the mentioning for the sake of showing we understand the day, and leave the hard work to us!ȂȄ implications on the data as a whole. - 2017 GRBN Qualitative Workgroup ROR Source: Echo Qualitative Project Support, KNow Research, MindSpark Research International © 2017 GRBN Participant Engagement Handbook | 190 © 2017 GRBN Participant Engagement Handbook | 191

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